As usual, an upbeat piece of pop music which I can't identify is playing. (You might be able to do a better job.)
They're telling us to switch our electronic devices to silent mode.
I assumed that "Way Too Long" was a joking reference to the fact that this is the second event in a little over a month.
Schiller says we've never seen a level of detail in a desktop display like this, 5120 x 2880 resolution, the world's highest-resolution display. "The Retina 5K Display."
(My TRS-80 in 1978 was 128-by-48.)
7X more pixels than HD TV, 67% more than 4K TV.
Retina iMac is 7mm thick. Schiller explaining the customer controller which Apple designed.
We're seeing a video with Dan Riccio, an Apple engineer, praising and explaining the technology. Bob Mansfield used to do that in videos.
I last bought a desktop computer in early 2007, and may never buy another. But this does look cool.
Schiller going over specs: 3.5-GHz Intel processor upgradable to 4-GHz, fast Radeon graphics, Thunderbolt 2 connectors, and a great environmental checklist.
"For that we throw in an entire computer." Order now and we'll give you two!
Tim Cook is recapping the whole product line.
"This is our vision of personal technology. And we are just getting started."
He's thanking the Apple team and inviting us to look at the new products across the hallway.We can be among the first to buy stuff with Apple Pay!
Thanks, everyone, this was fun. I'll post some pics from the demo area shortly.
Thank you, Harry. Good stuff
No, no new mobile Macs. Presumably Retina MacBook Airs are on Apple's to-do list. 2015, I hope.
No news today that wasn't leaked/expected, with the possible exception of so many existing iPads hanging around and the entry-level price going to $249.