Most Innovative Companies In Crowdfunding: A Q&A with Robert Wolfe, Cofounder of Crowdrise
Join Fast Company's Rebecca Greenfield for a live conversation with Robert Wolfe, cofounder of the Edward Norton-backed crowdfunding-for-good platform Crowdrise. The event will start at 12:30pm E.T. on Thursday, April 24th.
When Crowdrise started back in 2010, founders Edward Norton and Robert Wolfe had one goal: change the world. Back then, to them, that meant creating a crowdfunding platform for "good," which allowed people to raise money for non-profit organizations.
Four years later, "changing the world" means more than that. Now Crowdrise lets people define charity in a broader context and crowdsource for whatever they define as charity. "Charity doesn't just mean raising money for charity. You can also raise money for your friend, who has medical needs," Wolfe recently told Fast Company.
In the last four years crowdsourcing platforms have gone from niche to well known ways to raise money. But, as the technology has grown-up, there are certain winners and losers of fundraising.While those with a brand name and big marketing budgets go viral, the small guys can't gain traction.
Wolfe will be joining us on Thursday, April 24th at 9:30 a.m. PT/12:30 p.m ET to discuss how to scale crowdfunding, gamification techniques, and the changing crowdfunding landscape.