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Fast Company Reports Live From The September 10 Apple Announcement
Join Fast Company's Alice Truong, Mark Wilson, Kit Eaton, and Noah Robischon as they report live from Cupertino, Chicago, New York City, and beyond during Apple's next product announcement on September 10, 2013. Will Apple unveil an iPhone 5S and iPhone 5C? New iPads? Updated iMacs? Apple TV hardware? Or will Apple turn up the dial on iTunes Radio? Tune in with us on Tuesday at 10am Pacific, 1pm Eastern.
Touch ID Specs | Photo courtesy <Engadget
by Joel Arbaje
Purchase Confirmation with Touch ID Sensor | Photo courtesy of Engadget
by Joel Arbaje
Prices for the 2013 iPhone lineup | Photo courtesy of Engadget
by Joel Arbaje
iOS 7 is available Sept. 18
by Joel Arbaje
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Today's Apple event has wrapped. Here are the highlights.
There are two new iPhones, the 5C and 5S, as predicted.
The iPhone 5C - for 5 colors - is available for pre-order starting September 13. It starts at $99 for the 16GB model (with contract). Why colors? And if you want to cover up that polycarbonate shell, there is a line of silicone cases with "precisely drilled holes" that align with the speakers. There are six colors, and it will retail for $29.
The iPhone 5S is available for pre-order starting September 20. It starts at $199 for the 16GB model and $399 for the 64GB model. It comes in gold, silver, and "Space Gray." There's a new chip inside that makes it twice as fast as previous model, a "motion coprocessor," as well as a vastly improved camera with two flashes, and a fingerprint sensor for unlocking the device. Should you be worried about the fingerprint sensor?
iOS 7 will be available for all Apple devices starting September 18th.
iWork is now available for mobile devices, and will be free.
No new iWatch, Apple TV, or iPad was announced today.
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Now introducing touch ID. A key you have everywhere you go: your fingerprint.
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It's true, Alice. I've heard from Google that normal users don't use passwords. But Google developers are required to. It creates a disconnect between how designers/engineers understand their products and consumers use them, one Googleite complained to me.
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Touch capacitive sensor: 170-micron thin, 500 ppi resolution, scans sub-epidermal skin layers, 360-degree readability. Can train it to read more than one finger. Sensor incorporated into home button!
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"Real gangsters don't use gold phones." http://pbs.twimg.com/media/BT0cIcHCYAAvrH0.png
by nokia_uk via twitter 9/10/2013 5:58:50 PM -
The countdown begins to see which one of my kids will be the first to attempt to chop off my finger to play on my iPhone.by davepell via twitter 9/10/2013 6:00:05 PM -
Apple's Touch ID sensor scans your finger's "sub-eipdermal layers." That sounds an awful lot like this very clever sensing tech we wrote about recently, and it may even protect you by requiring your finger be alive!
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Apple just announces fingerprint support, and fingerprints are already making their way to retail.
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Touch ID sensor on the iPhone 5S | Photo courtesy of Engadget
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Your iPhone has your fingerprint, should you be worried?
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Fingerprint sensor is real, too. So far every leak has been accurate.by Brian X. Chen via twitter 9/10/2013 6:02:01 PM -
Sapphire crystal protects the Touch ID sensor. Capacitive touch sensor analyzes information and categorizes print into three types: arch, loop, and whorl. Fingerprints stored locally within A7 chip and won't be stored on Apple servers or backed up in iCloud.
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Touch ID specs | Photo courtesy of Engadget
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I wonder what this is going to do for iTunes sales...by MG Siegler via twitter 9/10/2013 6:03:24 PM -
iPhone 5S price points: 16GB for $199, 32GB for $299, and 64GB for $399.
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Purchase confirmation via Fingerprint | Photo courtesy of Engadget
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Prices for the iPhone 5S | Photo courtesy of Engadget
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So in other words, the iPhone 5S costs $100 more than the iPhone 5C.
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iPhone 4S will stick around, and the 8GB version will be offered free by many carriers with a 2-year contract.
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Paging Co.Exist readers | Photo courtesy of Engadget
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iPhone pre-orders open September 13th, and will be available September 20th in the U.S., Australia, Canada, China, France, Germany, Japan, Singapore, and the U.K.
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The NSA loves the new iPhoneby Anthony De Rosa via twitter 9/10/2013 6:06:20 PM -
By December, the new iPhones will be available in 100 countries.
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Tim Cook says iOS 7 is "the biggest change to iOS since the original iPhone."
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by incanus77 via twitter 9/10/2013 6:07:30 PM -
"iPhone 5S is the most advanced iPhone ever with our most forward-thinking technologies," Cook says.
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Apple is also selling $39 leather cases for these new iPhones.
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Tim Cook | Photo courtesy of Engadget
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"Before we close this morning, I'd like to return to music for a moment," Cook says. Reiterates how music is embedded into Apple DNA. "We love celebrating great artists." Today's musical guest is...?
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One feature that we might have expected for the iPhone 5S hasn't shown up at all: NFC tech. Looks like this is something Apple has decided really isn't the future of payments?
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Body of work spans three decades, widely viewed as one of best singer-songwriters. Grammy winner... Is this Paul McCartney?
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Elvis Costello on stage in Cupertino.
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It's surprising that Apple's stock has barely moved one way or the other after the iPhone 5S/5C launch. It's sort of a shrug.by RogerWCheng via twitter 9/10/2013 6:14:42 PM -
Elvis Costello says his first job out of school was a computer operator. Looking at today's presentation, he thinks he went into the wrong business.
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Apple store has been updated with the new products.
by Noah Robischon -
At this point, new iPads (and anything else you might have been hoping for) look to be coming in another event down the line.
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A note on Apple stock, it went up right around the iPhone 5C announcement, then flatlined. So things should basically be unchanged by the end of the day. That's not terribly surprising.
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Costello says he'll play a new song. "See I have product announcements too."
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Says he'll end today's event on a sad note with this ballad.
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Cook is back on stage--thanks everyone for coming and encourages people to visit the new Palo Alto store. And on that note, the presentation is over! Let's see if we can get a hand's on.
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There had always been products that had been beautifully designed. But they were high end, and very few people actually owned them. Apple was the first company that took high design and made it mainstream. It taught the world taste.
-- PHIL LIBIN, CEO, Evernote (from "An Oral History Of Apple Design") -
Candy Crush is about to make even more money, my god, the only thing that stops my 2AM lollipop hammer purchases is reentering my iTunes pwby jennydeluxe via twitter 9/10/2013 6:30:50 PM -
At WWDC earlier this year, Apple presented this poetic statement on its design process.by Anjali Mullany on Sep 10, 2013 at 9:05 AM -
Okay guys, we've seen all your tongue-in-cheek (and perhaps genuinely worried) comments about the iPhone's fingerprint sensor powers and possible connections to the NSA and its ever-expanding snooping powers. Let's have a think about this.
Apple is smart, and they wouldn't risk their business on such a matter, so during the presentation of the new iPhone 5S they made a point of saying that no fingerprint data is shared to third party apps, nor is it sent to Apple or even indirectly sent to Apple when your phone backs-up its data over iCloud. Your fingerprint data is, instead, stored directly in the phone. When a third party app asks for a fingerprint, the iPhone isn't going to send your print to your bank, or wherever. It'll just send a signal to the app saying "yes, this is the user."
Furthermore, your fingerprint data is likely stored in the iPhone in a highly protected, coded manner, and matching the stored version to the fresh scan of your fingertip is going to be a lot like the way the Shazam app detects a piece of music by just listening to a tiny fragment of it.
Could the NSA snoop all the way into the guts of your phone to snaffle the encrypted fingerprint patterns stored there? It seems unlikely. Not impossible--of course--but unlikely.
And if you're actually worried about that, then you should probably think about all the workplaces that use fingerprint locks and business-friendly PC laptops that have had fingerprint sensors built into them for years. Is that data secure from surveillance? Let's stop over-thinking this, and instead concentrate on the security benefits, the potential for neat mobile payment options, as well as wondering if this will help lower iPhone theft. -
At today's event, Apple just launched three new trends.
1. Cases that complement colorful phones. Sure, they just poked holes in an iPhone 5C case so you could see the underlying colors, but it was a smart maneuver.
2. UIs that match the color of hardware. Each color of Apple's iPhone 5C comes with a complementing backdrop in iOS. And furthermore, note how the colors of the icons match the hardware.
3. Fingerprints. Every major phone is going to have a fingerprint sensor from here on out. And what that means for security and retail could be huge. As for what fingerprints mean for privacy, see Kit's note directly below. -
I have nitpicks with iOS 7, but I'm really happy they did something big. It's more than just the veneer. The way they're reimplementing the UI framework with physics--it just feels natural. They're mimicking the real world. So in a way, the skeuomorphism, which was previously going into visual design, is now going into interaction design.
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Gold iPhone IRL #apple http://pbs.twimg.com/media/BT02MM2CYAEp0Ut.jpg
by alicetruong via twitter 9/10/2013 7:49:15 PM
