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FCLA: Fast Company’s Creativity Counter-Conference
Get live updates from every keynote address, workshop, and other happenings as Fast Company takes over Los Angeles
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Attendees at @XPRIZE are designing their own prizes. First, they had to choose between four major challenge areas: Space, energy, oceans, and education. Now, they've got 20 minutes to design a prize competition that could affect planetary-scale change in their chosen focus area. Their tools? Exponential technologies. For example, the space group has a toolbox that includes 3-D printing, AR and VR, and more. #FCLA16
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Each topic team is pitching their own idea for an @XPRIZE challenge. In the oceans group, the winning prize idea was "Stop the Pirates," a prize that would reward ideas to stop illegal fishing and pirate activity. Now, they'll need to convince the entire room that this deserves more attention than AI, space exploration, or energy innovation. #FCLA16
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The space team even has their own uniform... Solid pitch strategy! @XPRIZE #FCLA16
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Which idea to fund? Attendees at @XPRIZE have to make a tough decision. The reward: cocktails. #FCLA16
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At SGN, the innovative social gaming company, CEO Chris DeWolfe says his team's nimble product development cycle allows it to act rapidly and make changes on the fly. "We'll kill an idea after 9 months" if it's not working, he says. A more traditional video game company might feel committed to seeing a product through after so much time and investment, but DeWolfe believes SGN's flexibility enables its games to stay fresh.
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At SGN, attendees then pitched their game ideas to the company's executive team. Here, a fun social game based on The Bachelor gets buzz among the crowd
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Finishing off day 1 of FC/LA with a chat between Steve Aoki and LA Mayor Garcetti
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Asked how many hours a night he sleeps, Steve Aoki says, "that's relative." Pressed, he consults his Fitbit. #FCLA16
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.@ericgarcetti keeps a piano in his office to "help punctuate my run-on sentence of a life" #FCLA16by Pavithra S. Mohan via twitter 5/25/2016 2:50:03 AM -
Sleep is really important to me. I think it's the only thing I have in common with George W. bush says @MayorOfLA #FCLA16 @FastCompanyby kimlast via twitter 5/25/2016 2:50:38 AM -
@steveaoki got back from NYC and then recorded in studio from 1-6am last night! 😄👏 #FCLA16 http://pbs.twimg.com/media/CjROzCcVEAEazvd.jpg
by customerexplabs via twitter 5/25/2016 2:51:26 AM -
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Good morning from the main stage at 72 and Sunny's campus. Day 2 of FC/LA, let's do this!
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We’re LIVE in 15 minutes with our first #FCLA16 keynote with @Tinder—don’t miss it! facebook.com/FastCompanyby Fast Company via twitter 5/25/2016 3:59:00 PM -
Get inspired and get some dope swag...stop by the GIPHY Studios pop up today! #fcla16 ift.tt/25lTsjk http://pbs.twimg.com/media/CjT-aq_WUAAihKV.jpg
by thejulielogan via twitter 5/25/2016 3:59:16 PM -
Bob Safian takes the stage at 72andSunny to kick off day 2 #FCLA16
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"Building anything requires getting a team to build it with you--no one can do it alone." -- Sean Rad, CEO of Tinder
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Playing Tetris Blitz in preparation for my workshop with Henk and Maya Rogers at 10. Come learn how they've managed the brand for 20 years, and it's now being turned into a movie.
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Our Samsung 360 workshop is just getting underway with Paul Leys from Samsung. The new 360 VR camera will bring VR to the masses
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Henk Rogers describing how the KGB escorted him you meet the creator of Tetris and convinced him to take the game worldwide. He used his family land as collateral to buy cartridges required for the game.
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D'Wayne Edwards overseeing a sneaker design creation. "There are no wrong answers." Works hoppers have to answer questions like: do you collect anything? What are you most proud of? What do you dream about doing?
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"I don't want to sell a game that I wouldn't want my kids to play. And that keeps me from creating crap." - Henk Rogers, Tetris
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Take the qualities of one random object (in our case, a childhood wind-up toy) and brainstorm how that object's qualities could help solve an issue around autonomous driving.
My team came up with the Audi Xen, a selection of customizable interiors (scents, smart materials, oled screens, etc.) that bring joy and calm to the experience of riding in an driverless car-- hoping to solve for the anxiety of not being in control of the vehicle/traffic jams/etc. Thanks Nick de la Mare + Big Tomorrow team! -
People squatting on the lawn to watch Geena Davis #FCLA16
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I'm about an hour from hitting the #FCLA16 stage with @johncena - feel like I should do push-ups or something
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Geena Davis asking @johncena for a pic backstage. Only at #FCLA16
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"What we do is suspend disbelief," says @johncena on stage, talking about storytelling and the WWE. "We tell stories. We evoke emotions. We do it live, 52 weeks per year, and we do it better than anyone else." #FCLA16
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Before he goes on stage to perform, @johncena carefully studies the crowd: how old are they? Did they buy merch? What do their signs say? He attributes his success not to athletics, but his ability to know his audience. "The most valuable tool in the toolbox is the consumer," he says. #FCLA16
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Learning the "better practices" of VR content creation with the Samsung Gear 360. ("Best" practices are harder to define as the world is evolving so rapidly).
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Such a great time interviewing @johncena at #FCLA16 - inspiring, hilarious. Great guy.
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Tinder CEO Sean Rad Wants Discovery, Not Just Hookups
Co.CreateThe Tinder CEO took the stage at FCLA 2016 to confirm that it's users who more often than not spark the biggest innovations. -
Cashmere agency founder Ted Chung leads a team building exercise #FCLA17
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At @bgtmrw's #FCLA16 session, we're learning how to create magical experiences--starting with designing our own self-driving cars. We're even naming them: The Lifecycle, the Adventurer, and ORBIT. @nick_dlm #FCLA16 @
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Aaron Levitz or Wattpad and Emily Lindin of Unslut Project tell the crowd gathered here about their powerful online writing communities
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Wattpad's Aaron Levitz leads the crew in a creative writing workshop to demonstrate the power and challenges of brand storytelling
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Wattpad's Aaron Levitz and Unslut Project cofounder Emily Lindin hear out pitches in a creative writing workshop to demonstrate the power and challenges of brand storytelling. The pitches revolve around brands related to Ghostbusters, Bono/One, and Beyonce's Ivy Park collection
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"As soon as you start to have a signature dish, you are stuck in the past." -- chef Eric Ripert at #FCLA16
